Hrant Papazian – Consulting for Foundries
Armenian native of Lebanon Hrant Papazian is a traveller between worlds. Currently living in Los Angeles the multimedia designer by trade enjoys the ethnic diversity of this melting pot. Hrant Papazian tells the audience about his own experiences as a consultant for foundries such as Microsoft Typography, TypeTogether, Adobe Type and many more.
»A typeface designer specializing in a non-Latin script can release successful retail fonts and be commissioned to design custom type. However it’s particularly fulfilling to be called in as a consultant on that script on behalf of a foundry.«
As such a consultant he advises type designers to tackle unknown scripts and stresses that when an »odar«, a foreigner, designs a typeface he or she cannot actually read, they might actually discover something new – something good.